Rita Ora Launches Typebea Haircare Brand
Rita Ora, the renowned pop star, has recently introduced her new haircare brand, Typebea, in London. The launch event in Clerkenwell showcased Ora’s elegant style, as she donned opera gloves, a nude strapless bustier with a sweetheart neckline, floor-length brown flared trousers, and a matching belt.
Collaboration with Anna Lahey
Ora has partnered with beauty entrepreneur Anna Lahey to co-found Typebea. The brand focuses on promoting hair growth and confidence, inspired by Ora’s personal struggles with heat damage and over-styling during her music career.
“My hair has been through so many journeys over the years, and I got to the point where I thought my hair was beyond repair,” Ora shared. “When I met Anna, I fell in love with the idea of creating something that could restore not just the health of my hair, but for other people too who have gone through their own stages of hair health.”
“The confidence I’m finally starting to feel about my hair now is something I want everyone to experience,” she added.
Product Range
The Typebea product range includes shampoo, conditioner, treatment mask, and an overnight peptide scalp serum. These products are clinically proven to increase hair growth, improve health, and help individuals embrace and love their hair.
Personal Life and Career
Aside from her venture into the beauty industry, Ora’s personal life has also been in the spotlight. She began dating filmmaker Taika Waititi in 2021, eventually marrying him in Los Angeles the following year. Ora has showcased her talents as a judge on The Masked Singer and as a coach on The Voice Australia.